NYUCT DESIGN LABS
About the Brand:
NYUCT Design Labs is a multi - discipline collective, a "think and do" tank that designs and build ventures, be it businesses, brands, innovations or IPs, from concept to market.
Client Brief:
To showcase the brand's project for Taj Resorts and Safaris on their Social Media
Outcome:
Coming up with a social media plan to showcase the project and including captions that describe the place in a few words like how the video describes the place in 60 seconds of visuals.
The Blue Mountain City
Leave the greys behind and embrace a land where the hills and the skies share the same hue. Make your way to the mountains oh so blue. Discover why it continues to be the hill seeker’s cup of tea.
A City Older Than History
Go back in time with every turn you take. Breathe in the chants of 2000 temples. Revel in the living history of the spiritual capital of India. Explore a holy city. Varanasi. In 60 seconds.
The Wine Capital Of India
Explore an ancient city. Walk the beautiful vineyards. Savour the reds and whites. Or better, discover a spiritual side.
The City Of The Taj Mahal
From the most famous mausoleum in the world to the bustling chowks and lip smacking pethas, rediscover Agra in a way like no other.
Queen Of The Deccan
From being the Queen of the Deccan to the Oxford of The East, this bustling metropolis was once the monsoon capital of the Bombay Presidency. For the food adventurers, it delightfully remains a mouthful.
The Electronic City
Electronic City. Garden City. Pub Capital. Call it what you want. Bangalore is a polymath. From being the pensioners’ paradise to becoming the silicon valley of India says it all.
Athens Of The East
Marvel at the Meenakshi Temple. Cool down with the local Jigarthanda. Soak in the beauty of a city that draws its name from the divine nectar. Presenting Madurai in 60 seconds.
The Gateway To South India
Classic yet progressive, bold yet deferential, Chennai blends yesterday and tomorrow. The only city in South Asia and India listed in the “52 places to go around the world” by The New York Times.
City Of Joy
Consume the stories of a city known for it's love of books, addas and trams. Discover a city that preserves a golden past and a bustling present. This is the city of joy by the Hooghly. All in 60 seconds.
The City Of The Dargah Sharif
Seek blessings at the Dargah Sharif. Pray at Pushkar. Discover two cities strung together by faith. In 60 seconds
The Jewel Of The East Coast
Find your lucky stars in the City of Destiny. Cable it up to Kailashgiri, drive to Araku valley or gorge on serene beaches #ExploreWithTaj and rediscover Vizag. In one minute. An NYUCT adventure.